For founders selling high-ticket B2B offers

Your funnel is only as strong as the offer underneath it — and you've never scored yours.
See how it stacks up against your live competitors in 60 seconds.

Answer a few questions and get a brutal 0–100 score across the 10 dimensions that actually move buyers — benchmarked against your real competitors, not a template. Then your top 3 gaps, ranked by the points they're worth, and exactly what to fix to hit a 10/10. On screen in 60 seconds.

72/ 100
Sample score · what you get
Score My Offer Instant score · full report · $9 once, no subscription3 gaps or it's free · 30-day money-back · no call, no demo$9 is the beta launch price. It goes up after this cohort.

Everyone obsesses over the top of the pyramid. Almost nobody scores the bottom.

Better hooks. Better creative. A sharper landing page. A tighter sales script. You've optimized every layer of your funnel — except the one every other layer rests on. Your offer. And here's the trap: if the offer is weak, "better ads" don't fix it. They just let you lose money faster.

Where almost every founder spends their time, money, and energy

Tier 1 — AdsHooks · creative · targeting · budget
Tier 2 — Landing PageHeadline · layout · proof · CTA
Tier 3 — Pre-Call or PurchaseBooking flow · checkout · friction
Tier 4 — Sales CallScript · objections · the close
THE OFFEROutcome · mechanism · proof · guarantee · priceYou've optimized everything above this line. Have you ever scored this?

The layer that decides whether anyof the above works — and the one layer you've never benchmarked against your competitors.

So stop guessing. Find out right now exactly how your offer stacks up against the people you're competing with for the same buyer — and exactly how to kick their asses.

There's a reason Hormozi's first book was $100M Offers — not $100M Ads. Fix the offer and every layer above it finally works.

Score My Offer Just $9 · instant on-screen score · full report by email3 gaps or it's free · 30-day money-back guarantee

This is what a real B2B offer scored. Read it like a consultant wrote it — because the rubric is built like one.

A done-for-you service offer, scored in under a minute against 11 live competitors. demo output

Offer Scorer Report · The Offer Gap Scan™
Offer: DFY LinkedIn lead-gen for B2B agenciesPrice point: $6k/moCompetitors scanned live: 11
72/ 100
Solid. Not a 10.

Strong proof and a clear outcome carry the score. It's bleeding points where it matters most for a crowded market: differentiation, risk reversal, and how specifically the buyer is named. Three fixes below close most of the gap.

8 of 10 dimensions shown · every score reports its own confidence
Dream Outcome How big and how desirable is the result you promise?
conf 94
Proof & Credibility Does the evidence make the claim believable?
conf 91
Speed to Result How fast does the buyer get the outcome after they say yes?
conf 86
Effort & Sacrifice How hands-off is it for the buyer once they're in?
conf 82
Pricing & Value Logic Is the price anchored and clearly justified?
conf 79
Niche Specificity How precisely is the ideal buyer named?
conf 74
Differentiation How distinct are you vs. the 11 competitors we scanned?
conf 71
Risk Reversal / Guarantee What removes the risk from the buyer's decision?
conf 68

Start here — your 3 highest-leverage gaps, ranked by points of upside

FIX #1
You have no real guarantee.

9 of the 11 competitors we scanned lead with a performance or money-back guarantee. You lead with none. Add a specific, conditional guarantee tied to your mechanism — not a vague "satisfaction guaranteed." Projected +12–18 pts on Risk Reversal.

FIX #2
You sound exactly like everyone else.

"DFY LinkedIn lead-gen" is the same category language 7 of the 11 competitors use word-for-word. Name a proprietary mechanism so you become the only option, not the cheapest one. Projected +15–20 pts on Differentiation.

FIX #3
Your ideal buyer is too broad to be believable.

"B2B agencies" spans 50-person shops and solo freelancers — they don't share a problem or a budget. Narrow to the one sub-segment you already win with. Specificity raises perceived likelihood of success. Projected +8–12 pts on Niche Specificity.

📧
Your full report lands in your inbox.

The on-screen score is the instant read. Minutes later you get the deep report: every one of the 10 dimensions scored with the reasoning, your live competitor positioning map, and a 90-day roadmap to close each gap — at a private link that's yours to keep.

10-dimension calibrated rubriclive competitor scanconfidence-scoredEvery score reports its own confidence. Low-confidence dimensions get flagged, never bluffed. It's a rubric, not a mood.

This isn't a ChatGPT prompt someone threw together on a Tuesday.

The rubric is built on the offers we run real money behind, every single day. We're a Meta-ads and funnels agency for big personal brands — these are our client numbers.

$5M+
in client sales driven
Up to 15x
ROAS on managed accounts
$80K $544K/mo
client revenue scaled
$1M+/yr
in Meta spend managed

These are Whole Founder's agency results, not Offer Scorer results — the tool is in beta and you're early. The rubric is earned from running this much money behind real offers. That's why it's not theory.

Three steps. No call. No "book a demo."

Answer a few questions. That's the whole job. Everything after that is done for you.

📋
1 · Tell us about your offer

Answer a short, adaptive set of questions — it digs deeper only where it matters. Already have an ICP doc, a sales deck, or your current offer write-up? Drop them in and the score sharpens. Nothing beyond the form is required.

⚙️
2 · We run The Offer Gap Scan™

Your offer goes through the calibrated 10-dimension rubric while we pull your live competitors' positioning, pricing, and guarantees — and score you against the market you actually sell in.

🎯
3 · Get your gaps and your path to 10/10

An instant score on screen, then a full report by email: every gap ranked, with the exact fix and the points it's worth. You'll know what to change Monday morning.

What you unlock for $9

Each line below is something a positioning consultant bills for separately — the full engagement runs four figures. Yours is $9.

Live Competitor Positioning ScanYour offer scored against your real competitors' positioning, pricing, and guarantees — not a generic template.
$299
Your Top 3 High-Leverage Fixes (ranked & quantified)The exact 3 changes worth the most points, ordered by upside, with the projected point gain on each.
$249
Instant 0–100 Offer Quality ScoreThe brutal, calibrated read across all 10 dimensions — on screen in 60 seconds.
$199
Full Dimension Breakdown + Confidence ScoresEvery dimension scored with the reasoning, and a confidence flag on each so you know what's solid vs. a guess.
$129
90-Day Offer Upgrade RoadmapThe sequenced plan to take your offer from where it is to a 10 — what to fix first, second, third.
$147
Your Private Report Link — yours to keepBONUSA permanent dashboard. Re-read it, share it with your team, re-score after you make the fixes.
$49
Total value
$1,072
Your price today
$9

Why so cheap? It's a productized version of the offer audit we run for clients. The marginal cost to score yours is small, and we'd rather earn your trust at $9 than gate it behind a sales call. It's not priced to profit — it's priced so you have no reason not to score the foundation everything else rests on.

Score My Offer $9 · secure checkout · instant on-screen scoreFull report by email · 3 gaps or it's free · price rising after beta
🔒
The "Find Your Gaps or It's Free" Guarantee

We'll find at least 3 fixable gaps in your offer — or you pay nothing.

We'll find at least 3 specific, fixable gapsin your offer — each one named, ranked, and tied to the points it's worth. If your report doesn't, or you read it and genuinely got nothing you can act on, email success@wholefounder.com within 30 days and we refund every cent. No form to fill out. No call to sit through. One email, your money back.

We can make this promise because we've never run a real offer through it and come up empty — there's always a gap. The only way you lose is if your offer is already perfect. If it is, we'd genuinely love to see it.

One emailno questions30 days

Frequently asked questions

Is this just a ChatGPT prompt?
No. The Offer Gap Scan™ runs a fixed, calibrated 10-dimension rubric — so two people with the same offer get the same score, it's a measurement, not a vibe. It pulls live data on your realcompetitors and scores you against the market you actually sell in. And it reports its own confidence on every dimension instead of confidently making things up. That's three things a one-off prompt doesn't do.
How is this only $9?
It's a productized version of the offer audit we run internally for clients. The marginal cost to score yours is small, and we'd rather earn your trust at $9 than gate it behind a sales call. Be straight with you: $9 is the beta launch price and it goes up after this cohort. We're keeping it this low while we build a wall of results.
Will this actually work for my offer?
It's built for high-ticket B2B service and info offers — coaching, consulting, done-for-you, done-with-you, agencies, info products, roughly $3k–$50k. If you sell a $0 lead magnet or a low-ticket e-com product, this isn't for you — and the guarantee covers you either way.
What do I have to give it?
Just answer the questions — a few minutes, no homework, no prep. If you have an ICP doc, a sales deck, or your current offer write-up, drop them in and the score gets sharper. Nothing beyond the form is required.
What do I actually get?
An instant 0–100 score on screen with your top 3 gaps, then a full report by email at a private link that's yours to keep: every one of the 10 dimensions scored with reasoning, your live competitor positioning map, and a 90-day roadmap to close each gap.

Stop scaling spend on an offer you've never pressure-tested.

You'll have your score, your competitor benchmark, and your top 3 fixes before you finish your coffee. If we don't find at least 3 gaps worth fixing, it's free. There is nothing to think about.

Score My Offer $9 · instant score · 3 gaps or it's freeSecure checkout · full report by email · 30-day money-back guarantee

P.S. — Your competitors aren't standing still. Every week you send traffic to an offer you've never scored, you're paying for clicks that were never going to convert — and losing buyers to someone whose offer is sharper. The $9 isn't the cost. The unscored offer is.